WEWE

WEWE

We do all the hard work for you

DATE:

April 17, 2018

CLIENT:

Suke Agency

PROJECT TYPE:

Leminate, floor

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SHOWING OUR LOVE FOR AFRICA

I don’t remember exactly when or where I first saw them … I just know that ever since, those fabrics hypnotized me.

There are different types, origins and qualities of African fabrics but all share the liveliness and exaltation of colors which are arranged in fun and bold mosaics. It is as if they reflect the liveliness and the provocative personalities of the people who wear them.

 

During my time in Africa, I have witnessed the role that these fabrics occupy in the lives of many people. In rural areas in Mozambique, for example, they use a fabric called Capulana. Most women wear several layers of fabric wrapped around their waists. The Capulana is then used as a skirt, coat, tablecloth, a bag to carry the kids or store things, or as an umbrella when it rains.

 

In WEWE we use fabrics from different countries of West Africa which traditionally have been used to make dresses. We design, cut and sew our clothes in Cape Town and the fabrics are imported by traders traveling from South Africa to Senegal, Congo, Ghana, Nigeria, Mali and Cote d´ Ivoire. We are firmly committed to support Western African economies by importing our fabrics from there despite it´s  more difficult and expensive to get them.